September 19, 2011
10 Rules For Composing A Compelling вЂAbout MeвЂ™ Page
Your about page the most visited pages on your site. ItвЂ™s the area where prospective customers decide for them, and your best chance to convert more website visits to enquiries and more enquiries to customers if youвЂ™re right. ThatвЂ™s why your about page content is one of sales that are important youвЂ™ll ever write.
1. Know whom youвЂ™re conversing with. Client understanding is the superpower. You might be at your many persuasive whenever you comprehend your customerвЂ™s unmet needs. Your about web page copy should mirror that. (more…)